The Global EFFIE Awards
The Global Effie Awards were created in 2003 to honor multinational marketing communications ideas that have proven themselves effective in four or more countries on at least two continents.
Eligibility for 2011 Competition
- Entries must be for a single brand idea running across at least four countries in two or more regions worldwide. The five regions are defined as: Africa & the Middle East; Asia Pacific; Europe; Latin America & the Caribbean (includes Mexico); North America (U.S. & Canada).
- The effort must have run between September 1, 2007 and October 30, 2010 in all countries submitted, and must have run in at least one of the countries between September 1, 2009
and October 30, 2010. - Entries that are produced by multiple parties (advertising agencies, media agencies, etc.)
can only be submitted for consideration once.
2011 Global Effie Competition
The 2011 competition will open for entry in October 2010.